Wednesday
Feb222012

Sometimes reactions like this feel necessary...

Anyone in advertising and creative production knows they want to have this reaction!! It happens inside our heads all the time!

 

 

 

 

 

Tuesday
Feb142012

Concept to Character

Working on some characters for an upcoming video. If you take a look you can see how he has developed an attitude through the color and lines .... This little guy is not happy....

 

Thursday
Feb022012

New Illuminate This Character

This little guy is going to work on explaining what we do... in our next video.

 


 

 

Thursday
Jan122012

Our Moral and Ethical Responsibility in Design

So I thought I would bravely post one of the first ever videos I created, while in college. (So forgive the roughness, and typography, but take in the content!) This video was insipred by a book we studied, by David Berman called Do Good Design.

It speaks of our responsibility as designers to a second look at what we are creating. 

Design matters, like never before. Designers create so much of what we see, what we use, and what we experience. In this time of unprecedented environmental, social, and economic crises, designers will choose what their young profession will be about: inventing deceptions that encourage overconsumption — or helping repair the world.

Today, everyone is a designer. And the future of civilization is our common design project.

David Berman

 

 

Music by Fitness Club Fiasco

Friday
Dec302011

A Venn Diagram - How Would You Like Your Graphic Design ?

 Closing out this year, there are some things to reflect on. Entrepreneurs always look back at the year and analyze what changes could be made to create a better product, save money or time.  A few months ago we posted a blog entitled : Quality, Price and Speed..Pick 2 out of 3. 

Cruising around Pinterest, I saw this Venn Diagram that does a great job of visualizing that very concept. I love this! For example if you choose:

Fast and Cheap, the result is, "Dipped in ugly sauce with haste and carelessness." 

And choosing all three; "An Impossible Utopia"

Moving forward this year, I plan to educate clients on these very things!  Thank you StLouis Egotist for the insightful diagram.